Innovative idea, how to market?
viewed 113 times · posted 2012-1-05 8:17
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Capture OneOne

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Hello I am Bob Martin of Capture, myself and associate Ash have been gathering imagery via motion(videography) for the last 5 years for sporting events, family albums, some advertising campaigns and now moving into snapping models. Our aim is to try and put stoylines to the otherwise normal shoot but capturing it in a clip rather than a still image.

The benefits are twofold in that we get to capture an in the moment expression/pose, and we can also produce stills from the footage in addition to the moving clip. To make this even more stand out, is our vast knowledge and capability of editing and special effects.

What I can't understand is why this is so hard to advertise and produce interest?

sbp

2012-1-05 9:05 | | Report Post | Quote
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Peoples budgets are tight. Trying to start any new venture in these times is always going to be challenging

Capture OneOne

2012-1-05 9:13 | | Report Post | Quote
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Hi Sbp, Budget shouldn't be an issue as I am paying them.

sbp

2012-1-05 9:15 | | Report Post | Quote
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Ok I misunderstood your post.

James

2012-1-05 9:21 | | Report Post | Quote
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Having read your casting posted earlier today, I think you need to go into a bit more detail about the videos and what the videos will contain.
For example, is this the sort of thing you're looking to produce? www.vimeo.com/29947530 ( RockyEnt ), or are you looking to create something which requires the model to act, or?

James

Capture OneOne

2012-1-05 10:01 | | Report Post | Quote
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Hi James, that is what we would aim to produce or the model, but I see what you mean about info, no acting more simulation, if they wish to act then fair cool. The idea is to cover a assassin like character with the model who subdues the filmographies by simulating poisoning, gassing and hypnotising them, who then fall to the floor at there feet. This opens the genres to Tease/Fetish lingerie, Hoisery/legs etc.

iannem

2012-1-05 10:26 | | Report Post | Quote
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First and foremost I would try to work out who you are trying to sell to. If it's not to the models themselves then you need to look at what your target audience needs are, as I can guarantee you that if you don't consider it, someone else will.

Simulation is acting, if the shoot is taking place and the model is playing someone other than themselves then they are acting, and to pull it off well you will need to find someone comfortable (not just levels, but feeling it as well) with the role. If you don't it can look very wooden.

The casting you have posted lacks a lot of detail, consider you and I we could both use the terms Tease/Fetish and Hoisery/Legs but we would be producing very different content. I would be making something easily categorized as adult (probably for internet distribution), whereas it is unclear really what happens after the person collapses at the models feet, you (and the models) will probably want to know this before continuing.

These aren't personal attacks on you or your idea, in fact it sounds quite interesting, but you need to work out a lot of things regarding your market before investing any money in to it. Some ideas are just left best as personal projects, with no marketability too don't forget.

Ps. would also be careful around the use of the term "Motion Capture" as its use in film is more directed to capture movement in to a digital form.

Capture OneOne

2012-1-05 10:34 | | Report Post | Quote
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Iannem thank you for your points, much appreciated

Manneringmedia

2012-1-05 11:09 | | Report Post | Quote
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Perhaps the best way to get your project over to prospective Models/Actors and Audience, would be to produce a DEMO and point interested parties to it.

It sounds like you are talking about producing Mini erotic drama videos.
Not sure who your target audience/market would be, but for internet Pay sites... i would think you would require something with a good deal more ADULT content.

Just an observation, but a showreel/Demo would clarify any misunderstanding.

Capture OneOne

2012-1-05 11:22 | | Report Post | Quote
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Yeah it will be for publication on a subscription based site. Demo sounds good thanks manneringmedia



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